About
A reseller built around how stores actually operate.
Avalaine Solutions is a Texas value-added reseller founded in 2026 to give retail operators a straightforward way to buy, stage, and deploy store technology.
The company started with a simple observation from years in enterprise technology sales: retailers rarely have a hardware problem. They have a coordination problem. The POS vendor, the camera vendor, the network vendor, the distributor, and the installer each do their part well, and the project still slips because no one owns the space between them.
Avalaine exists to own that space. We quote across manufacturers so you are not steered toward one catalog. We stage in Texas so what arrives at a store is ready to mount. And we manage the installers, the schedule, and the follow-up so your operations team can keep running stores instead of running a technology project.
We are deliberately focused on retail and the adjacent hospitality formats that share its challenges: many locations, thin margins, and systems that have to work the moment the doors open. That focus shapes what we stock, who we partner with, and how we plan a rollout.
- Legal entity
- Avalaine Solutions LLC, a Texas limited liability company
- Headquarters
- San Marcos, Texas, between Austin and San Antonio on the I-35 corridor
- Focus
- Retail and hospitality store technology
- Coverage
- Nationwide rollouts through a managed technician network
Headquartered on a courthouse square. Built for every storefront.
San Marcos sits an hour from both Austin and San Antonio, which puts most Texas retail within a day's drive and the rest of the country within a two-day ship.
How we operate
Four commitments on every engagement.
Manufacturer-agnostic
We hold relationships with multiple manufacturers through authorized distribution and recommend based on fit, support, and lifecycle, not on which brand is paying the most this quarter.
Transparent pricing
Hardware, staging, and installation are itemized. If a project involves a referral to a partner, we tell you, including when we are compensated for the introduction.
Store hours come first
Installs are scheduled around trade, coordinated with store managers in advance, and planned so a lane or a network is never down while customers are in the building.
Finish the job
A rollout is complete when the last store signs off and the first warranty call has been handled, not when the hardware ships. We stay on the account through both.
Work with us
Let's talk about your stores.
Whether you are planning a chain-wide refresh or a two-store pilot, the first conversation is the same: what is not working, and what would good look like.